When looking to start a new business, or develop an existing
one, it’s easy to feel overwhelmed by the sheer quantity of information and
advice out there. So, for
my first substantive LBBB post, I thought I’d share some invaluable resources
that small business owners can use to help stay informed, aware and
educated.
#5 – SBA.gov
Politicians talk a lot about supporting entrepreneurship these
days…without saying much about how they aim to do it. Luckily, the federal government already
provides some basic informational resources for creating and operating small
businesses. The trick is that it takes a
bit of doing to sort through it all and find the information that actually
applies to you. Nevertheless, SBA.gov is
a great starting point for any small business owner or entrepreneur. In particular, the materials on how to create
a business plan and marketing plan are fairly well done. (In a future post, I’ll be sure to take some
time to delve more into my favorite specific resources for business planning.)
#4 – The Wall Street Journal’s Small Business Section “Must-Reads”
Small business owners (in every industry) will benefit from staying informed
about current market trends, news and strategies. Even if you have less than zero interest in
subscribing, The Wall Street Journal maintains a small online section targeted
at startups and small businesses where it compiles each day’s “must-read”
articles that should prove especially relevant.
I often hear that people feel they don’t have time or patience to actually read
through a whole newspaper every morning, so this is a free, easy and efficient
way to stay informed about the developments most likely to affect your
enterprise.
#3 – INC., Entrepreneur and Fast Company (Online Entrepreneurship
Magazines)
For those eager to read more about what’s going on in the
entrepreneurial landscape, I recommend carving out some time each week to
peruse the articles and blog entries offered up by entrepreneurship periodicals
such as Inc., Entrepreneur and Fast Company (just to name a few of the more
helpful ones). Much like the SBA, INC.’s
website in particular contains a wealth of tips and information on how to start
and manage a business.
Bear with me on this one.
I admit I was highly skeptical of personality tests when I first started
business school, likening them to the contrived, self-fulfilling prophecies found in horoscopes (sorry, astrology fans). I quickly realized, however, that
personality tests like Myers-Briggs actually offered some meaningful insights
into my work style, needs and habits.
This quiz is free and only takes a few minutes. Once you know your type, you can search the
web for more analysis and interpretations – check out Personality Page. For any business owner with employees, I
highly recommend asking your team to take the quiz as well so you can learn
more about their orientation as professionals, and how their types interact
with each other, as well as your own. These
insights can be incredibly helpful in team-building, dealing with motivation
and productivity issues, and managing interpersonal conflicts.
I’m cheating a bit here, because all the other entries in this
list so far have been 100% free. But for
only $26 on Amazon ($19 for the Kindle version), this massively informative reference
guide is one of the best investments you can make. As the jacket describes, “small business
owners are regularly confronted by a bewildering array of legal questions and
problems” – so why not save yourself a ton of time, grief and needless
legal fees by keeping this user-friendly overview close at hand? This book was first recommended by one of my
business school mentors, Dave Epstein, and has now become an essential resource
for my clients.
Thanks! These are really helpful. Nolo has so many books to choose from, so thank you for listing a specific one :)
ReplyDeleteNo problem, glad you find it help!
DeleteIf you want to start a small business then you should make some plans and have some effective strategies. You should research the market very well. Thanks for sharing such amazing details about small business.
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